Selfridges London: one of the city’s most iconic department stores

Lots of places and brands get labelled as iconic, but when it comes to Selfridges that’s no exaggeration. Named the best department store in the world, and one of the best known names on London’s fashion scene, Selfridges is a must-visit if you’re shopping in Central London.

As well as some of the best-known names in fashion, it’s home to a wide array of up and coming designers, too – making Selfridges a must visit destination for your London shopping trip.

What to expect from Selfridges London

Selfridges’ London flagship store is the first and oldest, opened in 1909. It’s still the second largest store in the UK, after Harrods, and is frequented by tourists, fashion lovers, and celebrities looking for luxury clothing, beauty products, and food.

It’s the kind of place where you could spend a whole afternoon, browsing the rails, sourcing information from your next wardrobe refresh, and enjoying afternoon tea or champagne in the on site restaurants and bars.

From Burberry and Dior to Off-White and Pangaia, Selfridges is dedicated to high end fashion of all styles: it’s an obvious spot for lovers of luxury clothing, but if you love big name sportswear or street style you won’t be disappointed either.

What you should know about Selfridges London

Selfridges is a full experience as well as a store, so you should factor in some time to spend here: it’s not the kind of place that you can quickly nip in and out of. It’s big, but it’s also so well stocked that you’ll find yourself browsing for longer than you may have anticipated.

It’s also not just about the fashion and footwear. As one of the best places to shop in London, Selfridges has a full floor dedicated to beauty and grooming and toys, so you’ll be able to find something for all the family while you’re there.

And if you’re feeling uninspired or want some professional advice, check out Selfridges’ personal styling service. Their experts will help you find the perfect new look that suits your style without breaking your budget.

Why you should go to Selfridges London

The best thing about department stores like Selfridges is that you could probably get your full day of shopping done without going anywhere else. Its reputation means you can guarantee great service and great options, and maybe even discover your new favourite brand.

Selfridges London is open 9am – 10pm Monday to Saturday and 11.30am – 6.30pm Sunday.

Address: 400 Oxford St, London W1A 1AB
https://www.selfridges.com